Social Media And The Color Green

Social media makes it easier than ever for people to get and stay connected. A single news item that would otherwise take days or weeks to circulate among a group of people dedicated to a related cause can now be shared instantly, bringing everyone together for ... Continue Reading →

How Valuable Is Social Media Traffic?

Social media is touted as the latest and greatest way of reaching out and connecting with people, especially in the context of businesses trying to grab new customers. Therefore, it’s only natural that people would start asking questions like “Just ... Continue Reading →

SEO is Incomplete without Blogging. How?

SEO or Search Engine Optimizer or Search Engine Optimization, is a process through which one can affect the unpaid search results of an online search engine such as Google or Yahoo. Such unpaid results are often called to as “natural” or “earned” results. ... Continue Reading →

Creating A Local Presence Using Text Message Marketing

When it comes to marketing today, text messaging is where it’s at. With so many people glued to their smart phones or following an endless parade of people on Twitter, it’s the best way to get your business’ message out there where it’s ... Continue Reading →

How SMS Can Help Your Social Media Marketing

When it comes to marketing in the 21st century, there’s an impressive number of tools available. Social media alone is a rather impressive tool, since there are so many different outlets to choose from, such as Twitter, Pinterest, and of course, the big Kahuna: ... Continue Reading →

Emoji and Text Message Marketing

Emoji are the new emoticons. Remember those? With the clever placement of just a few punctuation marks, people could punctuate (pun intended) their electronic messages (e.g. email, texting, IMs) with a smile, frown, wink, or whatever other expression they could ... Continue Reading →

Securing Your Social Media Marketing Budget

According to eConsultancy, three in five companies planned on spending £10,000 in their social media marketing (SMM). This can be considered as big and small budget for a marketing activity; big for small and medium enterprises and small for corporations especially ... Continue Reading →