See the Trees of Internet Marketing

Have you ever felt completely overwhelmed by the sheer number of marketing tactics you’re “supposed” to implement on the internet? Social media, SEO, blogging, SEM, campaigns, engagement, followers, likes, connections… There’s tons of stuff out there that you’re supposed to focus on in order to deliver a quality, successful marketing campaign. If you’re trying to go at it alone without the help of an internet marketing agency, it becomes even more difficult. In the midst of all these things, you might find yourself losing sight of the trees for looking for the forest.

Internet Marketing

Internet Marketing can help your company immensely. All those tactics work wonderfully when properly implemented for your company. However, have you missed out on the very basic concepts because you’ve been too busy trying to figure out what you cannot understand? When brick and mortar businesses first start delving into the online world, they often overlook one very important concept: get listed in the directories.

In the “real world,” businesses use a portion of their marketing budget to assure they have a large spot among competitors in the Yellow Pages. Well, the idea of directory listings is no less important on the internet. There are several different places you need to make sure you’re business website and information is listed.

Google Places

Google frequently finds new tools to help aid businesses in their quest to create an online presence. Google Places is one of the most important tools you can use. Here you can list your business location, hours of operation and URL. When people are on Google Maps searching for a keyword related to your niche in your area, your business will show up.

Bing Local

Much like Google, Bing is known for its search engine, but also provides other tools. Bing Local resembles Google places in many ways. You place your directory listing, and people search for directions and attractions near their location. While Bing may not be as popular as Google, this is still an important step to take in getting your business listed.

Yelp

Unlike Google and Bing, Yelp is primarily for finding local businesses. It is more like a social network and directory combined. At Yelp, people make profiles, check-in at local businesses they visit, and even leave reviews for others to see. Yelp gives you a new way to connect with potential customers. Unlike Google and Bing, you have a chance to interact with customers by providing coupons and special offers through Yelp when they check-in at your establishment.

Do not neglect to put your information into these different online directories. While these are three prominent ones, there are several others that you should look into as well. Many do not feel it necessary to put their listing into several directories, but it is very important. Because it often takes quite a bit of time to input your information into each directory individually, websites have been created to assist you in that process. Websites like getlisted.org help business owners quickly list their business with a variety of directories. At getlisted.org, you can list your business at Google Places, Bing Local, Yelp and nine other prominent business directories online in a quick, efficient manner.

Failing to attend to the easy, obvious things like inputing your information into online directories may mean the failure of your online marketing efforts. Don’t miss the trees for looking at the forest. Get your information on the internet today.

This article was written on behalf of 522 Digital, a digital marketing and advertising agency providing various services such as Search Engine Optimization and Website Development to increase your presence on the internet.

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11 Responses to “See the Trees of Internet Marketing”

  1. Sarkari naukri

    Oct 23. 2012

    Dear Admin,

    I landed upon your article”See the Trees of Internet Marketing”from google, Actually i am doing a research work on”Internet Marketing”,found your article useful for my research work. Actually i was looking for more related articles on your blog but unfortunately didnt find anymore of it.Hope read more related articles in coming days…I will keep following your blog till then

    Regards
    Mia

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    • TechCrates

      Oct 23. 2012

      Hi Sarkari and thanks for your thoughts. I take this request seriously and publish more Internet Marketing related articles on Tech Crates soon. You are very welcome to provide a guest post for us Sarkari :)

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  2. Karl

    Oct 24. 2012

    Internet Marketing becomes more and more powerful. Thanks for sharing

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  3. TechCrates

    Oct 26. 2012

    Another internet marketing article coming up! :D

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  4. Sandra

    Nov 03. 2012

    These tips for internet marketing as well as the previous one are really helpful. Like to see more online business tips as this topic gets more important than ever

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    • TechCrates

      Nov 06. 2012

      Thank you Sandra, I’ll take this request serious and come up with more online internet marketing strategies soon

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  5. Hermine

    Sep 01. 2013

    Thank you for these useful internet marketing tips Lindsey.

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  6. TechCrates

    Sep 01. 2013

    Thanks for commenting Hermine :)
    Tech Crates recently posted..Guide: How to Create a Free Apple IDMy Profile

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  7. Gordon

    Jan 19. 2014

    This is a great marketing advice and very useful to my study. Thanks a lot for putting up this informative post

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  8. TechCrates

    Jan 25. 2014

    Thank you Gordon

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  9. Digital

    Mar 19. 2014

    It is Really Excellent and informative content! we learn lots of thing from this post!. we get inspired from this post. By SEO & SEM we can organically and inorganically increase the page rank in google search engine. thanks for sharing information.

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