Top Industries That are Benefiting the Most from Chatbots

Gone are those days when customers used to wait for long hours looking to solve their queries and get the required information on the help centers of the company. Thanks to chatbot development; it is the new normal in the business intelligence world regarding the primary interaction with a customer. Chatbot development or AI chatbots empower all types of organizations to deal with a host of situations and customer needs.

You may have heard about chatbot many times before because it has gained popularity among industries in the past few years. Companies and users adopted the revolution in no time.

Chatbots are used for quick replies, personalized messages, and easy extraction of information about the company, products, and services and most importantly offer an incredible user experience. While, industries integrating the AI chatbot benefited in lowering help center maintenance costs, high conversions, improving visitor engagement with brands, and gaining customer advocacy.

Chatbots are used for quick replies, personalized messages, and easy extraction of information about the company, products, and services and most importantly offer an incredible user experience

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Before we dive into the top industries leveraging chatbot development, let’s look at the facts why chatbots have become the talk of the town in a flash and are growing exponentially with advancements in technology.

The market will undoubtedly continue to grow as chatbots continue to lower operating expenses for businesses. Chatbots can work in various categories, including customer service, sales conversion, marketing, product recommendations, and payment, but service takes the lead when it comes to chatbot revenue.

  • According to a Humanity in the Machine report, 63% of users prefer to communicate with a brand over a chatbot.
  • Juniper Research reports that chatbots could aid businesses in lowering human costs and saving $8 billion annually.
  • Mindbrowser reports through its study that 95% of customers count on chatbots to get the best customer service experience.
  • Opus research stated that $4.5 Billion is likely to be invested in enterprise intelligent assistants by 2021.

While bots have valid uses in almost every industry, a few stand to be transformed by the sophisticated, scalable, direct communications capabilities released by bots. We’ve witnessed how chatbots can generate sales, increase engagement, and save support costs in various businesses.

Here are the few industries where we believe AI chatbots have the most potential to alter how customers interact with companies, brands, and each other.

Healthcare Industry

In today’s situation, health is the foremost priority for people. By optimizing the digital technology, they need to book doctor’s appointments on tips, want information about preventive measures related to diseases, location of nearby healthcare facilities, details about their prescribed treatment, and many more.

The mobile apps and websites operating in the healthcare sector use chatbots to answer all these questions and allocate ingenious information.

Chatbots are a critical and user-friendly approach to providing online first aid or virtual medical services in the healthcare industry. It is the tool for facilitating healthcare tips and treatment in emergency cases when a person can’t step out of their house.

For example – If a person opens a doctor video consultation app, he first interacts with the chatbot and explains the symptoms of the disease he is suffering from; the chatbot asks whether to give direct doctor’s prescribed medicine, if he wants to talk to the doctor then book an appointment, in both cases the person is getting the best treatment and this whole process is done by the chatbot.

Travel Industry

People are fond of traveling, and technology intervention has made it more convenient for travelers to travel around the globe effortlessly. AI chatbot integration addresses various problems running in the travel business, like serving customers traveling in different time zones while your workforce works in your local time zone. In this circumstance chatbot works for you 24*7*365 days, solving every query raised by customers instantly.

There are many cases, like choosing a travel plan, accommodation facility, travel insurance, regional restaurants, visa information, etc. A chatbot enables you to answer queries and create leads simultaneously. Bots also do not take vacations, have bad days, or compromise customer service.

While providing information, a chatbot also collects the information from customers and syncs the data in real-time with your CRM solution. So, you won’t lose your data and will be able to use it for personalization purposes the next time a particular customer revisits.

Banking/Finance Industry

Chatbots are on the verge of disrupting the banking and financial industries, as the transactional nature of most banking processes provides an almost ideal use case for chatbot interfaces. Bots work best when they are created to accomplish a specific goal. Everyday financial transactions are just that: particularly, well-defined jobs that require only commands and very little intelligence like checking balances, transferring money to friends, examining a history of recent transactions, and finding the nearest ATM, etc.

Some institutions have started experimenting with chatbots, such as Bank of America, which debuted Erica, a bot that can help with most of the tasks listed above.

EdTech Industry

EdTech emerged as a booming industry in the past few years, especially when the pandemic forced the offline education system to evolve into an online facility. It will continue to grow by leaps and bounds. But this is not the only reason behind the rising unicorns in EdTech; before the pandemic, we’d witnessed over $2.2 billion in investments in this particular sector.

Artificial Intelligence technology removes all the stops to empower the education industry with more personalized information and solutions. With great power comes great responsibility. So, rising edtech stars are responsible for serving everyone’s rights from losing out in the race for competition. The chatbot development will support solving online questions from parents, teachers, and students.

Another application for using chatbot would be to replace notice boards. Updates on upcoming events and results will also be available online.

eCommerce Industry

The eCommerce revolution has expanded worldwide, and all that is required now is to bridge the communication gap between customers and retailers. You don’t need to interact personally with prospects to satisfy them, a chatbot can do the job for you. Customers can benefit from the chatbot by taking advantage of it.

One of the advantages of using the chatbots is that it eliminates communication barriers and attempts to resolve any consumer issues. If your visitor learns about the shipping process or how to track their order, look at how quickly they can get answers to their questions.

Food Tech Industry

The Food Tech Industry coincides with utmost opportunities and challenges, as it is one of the fastest-growing sectors leveraging technology at its fullest. Significantly, if we talk about food delivery app services, sales are increasing at twice their pace.

The industry is customer-centric, whether grocery and food delivery or tracking nutrition apps. So, the communication challenges that are giving the immediate response with solutions to customers are the primary cause of the rise and fall of this industry.

Integrating chatbot within your system helps you handle your customer’s frequent queries on the spot. You can set automated answers to repeated questions like ‘What is the status of my order,’ ‘I want to cancel my order,’ ‘Why did my order get delayed,’ ‘I am not able to contact the delivery person, ‘I received an incorrect item delivered,’ etc. These answers should be synced with the real-time data of customer order details in CRM. The automated response intelligently solves the query with the first response within seconds.

In this way, your agents can focus on the priority issues that require their attention as the most frequently asked queries are automatically solved by chatbot, used to using up human time. This personal touch boosts customer satisfaction while also reducing turnaround time.

Real-estate

In the real-estate industry, customers are deeply concerned about speculation. Before making a buying, renting, or leasing decision, customers leave no stone unturned in investigating the product like a piece of land, a flat in apartments, a super built-up house in a colony, a warehouse, an office, or a commercial building.

Although this industry revolves around the agents, where companies face high maintenance costs and fail leads due to miscommunication, this industry transforms the marketing model by introducing interactive online websites and mobile applications for firsthand information property to eliminate this mid-man intervention plus cost.

Now, users interact with the integrated chatbot system over the web and app to resolve their queries immediately.

A chatbot 24*7 availability ensures you don’t miss out on potential leads while leisurely or working on priority things. The bots can also plan meetings and property tours and take advantage of various real estate social media networks. A virtual tour of the property could be possible with the bot, so potential clients may get an on-site 360* view before deciding whether to proceed or back out.

Last but not Least

Despite the reasonably robust ecology, the chatbot ecosystem is rapidly increasing. More and more prominent corporations are announcing their support for chatbots in their operations. Companies should remember that the most successful chatbots can provide an excellent conversational experience comparable to that of human agents. Let’s make use of chatbots and strive to lessen our workload.

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Julie Aplustill is a renowned content marketer from California, USA, associated with Closeloop Technologies - a trusted software development company. She also loves to share her views on the latest digital technologies and prefers diverse niches.

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